Interministerial Ordinance MF/SECOM/MJSP No. 73/2026 was published on July 10, 2026, with immediate effect. The rule applies to betting operators and to individuals or legal entities that produce, promote, sponsor, disclose, transmit, distribute, boost or place advertising and marketing actions related to the fixed-odds betting lottery modality (art. 2), and assigns enforcement of compliance to Senacon, in coordination with the National Consumer Defense System, without prejudice to SPA’s role (arts. 11 and 12). SECOM now has its own sanctioning role: the definitive application of sanctions may give rise to a procedure for suspending or canceling the infringer’s registration in Midiacad (art. 15).
By subjecting the entire advertising chain to the same obligations, the Ordinance creates, in practice, a duty to moderate betting advertising content. Each agent is responsible for compliance at its own stage: whoever places or boosts content must verify the advertiser’s authorization in advance (art. 6) and may not place content that falls within the restrictions of art. 4, even if the piece was produced by a third party. Compliance of the ad ceases to be an issue exclusive to the advertiser and now requires prior and continuous content control by everyone involved in the advertising.